Scott Creamery | Handcrafted Food Goods in WI
A handcrafted identity for a handcrafted product.
Ice cream for breakfast, lunch & dinner
Scott Creamery was born out of the idea that ice cream doesn’t need to be an after dinner treat or relief from a hot summers day - it’s an all day every day anytime anywhere kind of snack/treat/meal.
We won’t shame you for eating Scott Creamery ice cream for breakfast - because we already do! Scott Creamery needs an identity to match its small-batch product & irreverent attitude.
The brief
Scott Creamery is a new homemade ice cream business creating small batches with fresh, local ingredients. Their identity needs to match the handcrafted feel of their product, but also convey their irreverent attitude towards ice cream, suggesting a cow as part of their logo.
Brand identity
Hand lettering & illustrations
Packaging
Merchandise
Social media
Merchandise & collateral